Cookie Policy

Last updated: 21 July 2026

This Cookie Policy explains how ALORA we use cookies and similar technologies when you visit www.alorawear.co.uk (the “Website”).

By continuing to use our Website, you acknowledge that cookies may be used in accordance with this policy. Where required by law, we will request your consent before placing non-essential cookies on your device.

What Are Cookies?

Cookies are small text files placed on your computer, tablet or mobile device when you visit a website. They help websites function correctly, improve user experience, remember your preferences and provide information about how visitors use a website.

Cookies cannot typically be used to identify you personally, but they may be linked with information that identifies you.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of our Website and cannot be switched off. They allow you to:

  • Browse our Website
  • Add items to your shopping cart
  • Complete purchases
  • Log into your account
  • Process secure payments
  • Maintain website security
  • Remember your session while browsing

Without these cookies, certain features of the Website will not function properly.

Performance and Analytics Cookies

These cookies help us understand how visitors use our Website by collecting anonymous information such as:

  • Pages visited
  • Time spent on pages
  • Navigation patterns
  • Device and browser information
  • Website performance
  • Error reporting

We may use services including:

  • Google Analytics
  • Shopify Analytics
  • Other website performance tools

This information helps us improve our Website and customer experience.

Functional Cookies

Functional cookies remember choices you make, including:

  • Language preferences
  • Region
  • Recently viewed products
  • Saved shopping cart
  • Accessibility preferences

These cookies provide a more personalised experience.

Marketing and Advertising Cookies

With your consent, we may use marketing cookies to:

  • Display relevant advertisements
  • Measure advertising performance
  • Personalise marketing campaigns
  • Limit how often you see advertisements
  • Build audiences for future advertising

Marketing technologies we may use include:

  • Meta (Facebook) Pixel
  • Instagram advertising tools
  • TikTok Pixel
  • Google Ads
  • Pinterest Tag
  • Klaviyo
  • Shopify marketing tools
  • Other advertising platforms we may use from time to time

These technologies may collect information about your browsing activity across websites.

Email Marketing

If you subscribe to our newsletter or provide your email address, we may use Klaviyo or another email marketing provider to:

  • Send promotional emails
  • Notify you about new collections
  • Send exclusive offers
  • Recommend products
  • Analyse email engagement
  • Personalise future communications

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in every marketing email.

Third-Party Cookies

Some cookies are placed by trusted third-party services integrated into our Website.

These may include:

  • Shopify
  • Payment providers
  • Google
  • Meta
  • TikTok
  • Klaviyo
  • Shipping providers
  • Customer support providers
  • Product review providers
  • Fraud prevention services

Each third party is responsible for its own privacy practices. We recommend reviewing their privacy policies for more information.

Cookie Consent

When you first visit our Website, you will be presented with a cookie banner allowing you to:

  • Accept all cookies
  • Reject non-essential cookies (where available)
  • Manage your cookie preferences

You can update your cookie preferences at any time through our cookie settings, where available.

Managing Cookies

Most web browsers allow you to:

  • Delete existing cookies
  • Block future cookies
  • Receive notifications before cookies are stored
  • Disable cookies completely

Please note that disabling essential cookies may affect the functionality of our Website, including the ability to complete purchases.

For more information about managing cookies, please visit your browser’s help pages.

International Data Transfers

Some third-party providers we use may process data outside the United Kingdom or European Economic Area.

Where personal data is transferred internationally, appropriate safeguards are used to protect your information in accordance with applicable data protection laws.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in legal requirements, technology or our business practices.

The latest version will always be available on this page with the updated revision date.

Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us:

ALORA

Email: hello@alorawear.co.uk

Website: www.alorawear.co.uk